Project Spotlight: Bradley's Kitchen at Winter Park Resort
Project Background
Bradley’s Kitchen at Winter Park Resort was one of our coolest and most exciting projects to-date showcasing the endless possibilities for a mobile shipping container commercial kitchen. With a more than 75-year history, Winter Park is Colorado’s longest continually operating ski and mountain adventure resort where guests can experience world-class skiing, stunning views, and pure mountain adventure in this Rocky Mountain oasis. The Winter Park team approached us to help create a mobile, functional, and durable shipping container kitchen that they could move around the resort from season to season. Enter Bradley’s, a 40’ custom mobile shipping container kitchen serving gourmet chicken finger and burger options to excited guests all year long. The mobile kitchen fits perfectly into the Rocky Mountain backdrop and was the ideal solution for the Winter Park team.
We took this project from “napkin-sketch” through our 4 Phase Process – design and analysis in Phase 1, fully approved plans through the AHJ in Phase 2 – including ADA compliance and integration with the site development team, complete build-out at our Denver facility in Phase 3, and delivery in Phase 4.

Specs & Modifications
- 40’ one-trip shipping container
- 300 sq ft of kitchen space
- Electric, lighting and plumbing
- Stainless steel walls and ceiling
- Custom wood interior and exterior countertops including an exterior ADA counter
- Kitchen equipment and appliances (including a refrigerator, deep fryers, ice cream machine, beverage dispenser, kitchen hood w/ Ansul system, condiments counter, hand sink, triple sink, slushie machine, water tanks, stainless steel storage cabinets and shelving)
- Custom sliding glass service windows with retractable container awnings
- Two employee entrance doors including modifying the container door
- Epoxy floors
- Central heating and cooling
- Custom two-sided Bradley’s sign and branding
- Container painted dark gray
- Custom painted mural depicting Winter Park’s history
Location
The mobile shipping container kitchen can be found moving between locations at the base of Winter Park Resort in Winter Park, Colorado. Winter Park is an alpine ski resort in the Rocky Mountains of Colorado and is about a ninety-minute drive from Denver. In the summer and fall months, you can find the container kitchen at the base of the gondola serving mountain bikers and hikers. In the winter and early spring months, you can find it at the base of Mary Jane Mountain serving ski-in/ski-out skiers and snowboarders. With delicious food, an eye-catching aesthetic, and a convenient location, Bradley’s has become a staple for Winter Park guests and locals.
Project Timeline
Bradley’s followed our standard 4 Phase approach for a mobile kitchen with a correlating timeline. Phase 1 took about three weeks to complete with a focus on the aesthetic design elements and the kitchen layout. We worked hand-in-hand with Winter Park’s team to move the project through Phase 2 and collaboratively develop comprehensive construction drawings while getting sign-offs from the local AHJ. Since this unit is classified as a mobile unit with on-board water tanks, we were able to move quickly through Phase 2. With approved plans in-hand, we jumped into Phase 3 and built our first 40’ mobile container kitchen in ~12 weeks at our Denver facility (a build that takes us half the time now). Delivery in Phase 4 was a bit tricky given the mountainous region, size and weight of the unit (and the fact that it was snowing sideways during the delivery), but we got the unit installed at the base of Mary Jane Mountain and it was up and running in time for ski season.
Project Development






If you are interested in learning more about Bradley’s Kitchen, our line of custom shipping container and modular kitchens, or any of our other products and builds, click here to contact our team.
Why Shipping Containers and Experiential Marketing are the Perfect Match
Experiential marketing is an entire channel of marketing that involves any face-to-face or offline efforts to raise brand awareness, create and nurture business opportunities and develop long-term customer loyalty. It is an incredible way to drive more customer engagement at off-line events and stand out by offering a new experience to interact with your brand and business. Unlike traditional or online marketing efforts, experiential marketing engages all five senses, sparking emotions that form lasting memories and delivering much more personal experiences with your brand or business. Experiential marketing brings the consumer on an interactive journey that provokes an emotional response in the person experiencing it. It’s that emotional impact that fosters a positive association with the brand and the willingness of the customer to either return to the brand, promote it to others, or both.
Types of Experiential Marketing
There are many different types of experiential marketing, from a container booth at a tradeshow to a pop-up shop at a festival. The following list includes some of the most popular forms of experiential marketing used by brands and businesses today: event marketing, trade shows, pop-up shops/activations, exclusive experiences, conferences, sponsorships, product samplings, test drives, kiosks, contests, retail installations, in-person surveys, mobile vehicle tours, street teams, in-store experiences, face-to-face marketing, brand activations, guerilla marketing, content generating stunts, immersive experiences, product showcases, and VIP experiences.

Why Build Your Next Experiential Marketing Activation out of Shipping Containers
When it comes to Experiential Marketing activations, there are an endless number of routes a brand can take. In many situations, shipping containers offer the perfect solution due to their functionality, durability, mobility, and aesthetics. Below, we take a closer look at what makes shipping containers the perfect building material for your next experiential marketing activation.
Mobility
Just as a shipping container full of cargo can be shipped almost anywhere in the world, so can a marketing activation built out of a shipping container. Simply load the activation onto the back of a truck or trailer and ship it onto the next festival, event, conference, or tradeshow your business is attending.
Durability
When travelling from event to event, you need a marketing activation that will be able to withstand the constant travel, setup, teardown and customer interactions that come with life on the road. Nothing is more durable than a corten 14 gauge corrugated steel shipping container. Built by some of the most experienced craftsmen in the shipping container space, you can be confident our modified containers will be durable enough to withstand the beating that comes with moving a marketing activation from one location to the next. Unlike flimsy tents or kiosks, our container modifications don’t require the constant repairs and upkeep that come with many marketing activations.
Easy Setup & Teardown
With container modifications, setup and teardown are easy. Depending on how you customize your build, simply fold up and down the doors, stages and awnings and off you go. Save time and energy on setup and teardown and focus more of your efforts on giving your customers the awesome experience they are looking for!
Customizable
Think of a shipping container as a steel box blank canvas. Whatever your vision is for your next experiential marketing activation, we can build it out of containers. With our talented team of designers, engineers, architects, and craftsmen, almost anything is possible when it comes to shipping container modifications. From mobile retail spaces to off-grid solar powered bars, we have the skills and expertise to fully customize a container to exactly what you are looking for.
Modular
Shipping containers come in two sizes, 20 feet and 40 feet, and we build marketing activations out of both options. However, sometimes one container isn’t enough space to truly offer the full experience you are looking to give your customers and audience. Luckily containers are made to be grouped and stacked, and therefore offer unlimited possibility when it comes to design, layout and square footage. Whether you want two containers side by side or five containers in a unique and exciting array, our team will make sure you have more than enough space to wow your customers!
Cost Effective
Experiential Marketing activations can be pricey investments, and with so many options it can be challenging to find what will work best for your brand. Shipping container modifications can make this decision easy, as they are comparable in price to many other marketing activation options, but offer much more functionality, durability, and mobility within these price ranges.
Quick Turnaround
Our talented team of designers, architects, engineers, and craftsmen will work with your team to design and build your activation within any time frame you have. We also take care of the permitting process. The last thing you want is to build and deliver a great concept only to learn that you aren’t legally allowed to activate it. We therefore take the stress of that entire process off your plate and ensure we deliver a compliant, safe activation on time, every time!
Aesthetics
Shipping containers are sure to make your brand stand out at events crowded with tents, booths, and kiosks. Shipping container modifications are cool, eye-catching, exciting and unique, and are sure to draw the attention of anyone in attendance wherever you place it!
User-Generated Content
People love sharing new, cool and exciting content on social media, and nothing is as new, cool and exciting as a shipping container activation. Watch as people take photos and videos of your shipping container modification and share that content all over social media. Nothing beats free marketing!




















